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Archive for July, 2014


Guy Kawasaki’s 10 tips on the Art of Evangelism 0

Posted on July 03, 2014 by Liz Rowell

Went to hear Guy Kawasaki talk last night for Canva / ATP…… he is a pretty entertaining guy with a lot of excellent Steve Jobs stories……. herewith his top 10 tips from his experience as an evangelist for Apple and now Canva…… drop me a line if you’d like any of them clarified.

Touch what is gold, (don’t try to turn something not gold into gold) Make sure it is deep intelligent complete empowering and elegant

tell a story

localise the pitch

enable test drives

remove the speed bumps

look for agnostics, ignore atheists

ignore people’s titles and pedigrees, do they get it?

let 100 flowers blossom (yr customers will ultimately position you and your brand)

build an ecosystem

reciprocate

liz@redark.com.au

Pro bono website for the Captain Oz Bike raffle on MygoodEbox 0

Posted on July 02, 2014 by Liz Rowell

Make-a-Wish Foundation is a fantastic cause, so we were happy to create a MygoodEbox site for the Captain Oz bike raffle for Oz Bike magazine. ……

 

MygoodEbox Captain Oz Bike raffle site



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